Jerry Hansen - IPPA President

As President of IPPA I’m extremely excited about the up-coming year.  I understand that during harder economic times we must be at our very best.  Since I started working as a photographer 13 years ago I have seen a major shift in photography.  Not only from film to digital, but also in the faces I recognize.  We have lost many great photographers, some to retirement some to death, and some who have given up on their dream.

Insanity is caused by a person who continues to do the same things but expects different results.  Right now in our industry there is no such thing as a fence sitter.  You are either growing and becoming a better photographer and learning of the latest trends, or you are losing your market share to those who are.  IPPA has recognized the need to stay at the top of our industry.  That is why we are going to work even harder this year to bring you more opportunities to learn from industry leaders and each other. This year we have planned our annual convention and print competition.  In addition to the three quarterly events, we are also hosting our annual pizza party print critique and an evening only seminar. We are excited about the great educational opportunities that will be available this year. Through your membership in IPPA we are giving deeper discounts to these events.  Please renew your membership early.

I have always felt that those who stand together are much stronger. Our IPPA meetings are always more than just listening to the speakers. My favorite part is getting to know other photographers. I find that sometimes I learn more from peer conversations than anything else.  I have always found that IPPA members are friendly and easy to talk to.

We cannot ignore the hard economic times, however do not dwell on them. There is enough business out there. We just need to sharpen all our tools and move forward, not in fear, but with a feeling of hope. That together, by sharing our knowledge and experience we can create a piece of art so meaningful that our clients will continue to make a place for us in their budgets.

- Jerry Hansen, IPPA President